Hello SB,

It's great that your looking for ways to reach out to the lost in your community. I think the best outreach comes from personal interaction. You can have a beautiful Church, the best signs, newspaper ads, etc but this is not going to make many people want to come visit your Church.
Encourage your members to get out into the community and personally invite others to Church. Making visitors feel welcomed and a part of the Church family will make a big difference in their decision to come back again next week.

Good luck and God bless!